Articles
Practical guides for launching, selling and pricing developer products.
API pricing models compared: free tiers, usage-based, seats, quotas and credits. Trade-offs, how to choose, and a checklist for your pricing page.
Developer marketing for founders with no marketer: a weekly content cadence, channel norms for HN, Reddit and Product Hunt, and a checklist.
Developer tool positioning, step by step: pick real alternatives, map features to value, choose a market frame and test it on developers.
How to launch a developer tool developers actually try: positioning, a quickstart that works, launch assets, channels and a day-by-day plan.
Plan a Product Hunt launch for developer tools: follow Product Hunt's posting rules, prep assets, run launch day, and skip upvote asks.
No SOC 2 yet? How a small dev-tool team can answer a security questionnaire honestly, with compensating controls, evidence and a dated roadmap.
How to launch on Show HN without breaking the rules: what qualifies, how to write the title and first comment, and how to run the thread.
How to measure and cut time to first success in developer onboarding: define the moment, time it, remove steps and rebuild your quickstart.
How to write a trust page for a dev-tool or API company, plus a correct RFC 9116 security.txt file. Structure, examples and a checklist.
How to write a good README: the sections that matter, the order to put them in, a copy-paste template and a checklist to run before you ship.